Observatoire de l'équipement audiovisuel des foyers de France hexagonale - TV results for the 1st half of 2024

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Published on 14 November 2024

  • Equipment
  • Key figures
  • Television
  • Internet

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    The French regulatory authority for audiovisual and digital communication, Arcom, and its partners in the Observatoire de l'équipement audiovisuel des foyers de France métropolitaine present the results for the 1st half of 2024 for television.

    Editorial

    The transition to individual, digital consumption is continuing, with smartphones taking over from TVs as the primary screen in households. At the same time, sustained growth in fiber reception is giving French consumers access to more content, both linear and on demand, on a multitude of terminals.

    Audiovisuel equipment

    On average, households have 5.7 screens on which to watch videos, a figure that has remained stable for several years. With almost two terminals per household and 92% equipped with one, the smartphone is now the most widespread screen in households, ahead of the TV (89.7%), the computer (87%) and the touchscreen tablet (47.5%).

    Households not equipped with a TV have a younger reference person, of higher socio-professional categories and living in large conurbations. Conversely, the households most equipped with a TV set are more likely to be inactive or of lower socio-professional categories, and to live in small or medium-sized towns.

    Television reception modes

    Television reception via the Internet (IPTV) continues to increase, and is now the sole mode of access for almost 50% of TV-equipped households. The sustained deployment of fiber reception (52.5%, +4.2 points in half a year) strengthens IPTV' s position as France's leading TV access mode (71.2%, for all household sets). Conversely, the DTT platform continues its downward trend (38.5%, -2.8 points year-on-year), but is still very present in the western regions of France. In all, 16.6% of TV-equipped households still use DTT as their sole TV access mode.

    Connected TV equipment and usage

    Present in almost 90% of Internet-accessible, TV-equippedhouseholds, connected TV continued to make strong increases in the first half of 2024 (87.2%, +1.3 points in half a year). The TV set-top box from an Internet Service Provider (ISP) remains the connection mode most used by households (83.7%), followed by the connected Smart TV (54%), which continues its increase (+1 point over one year) and now concerns more than half of all receiver in homes equipped with connected TV. Multi-connection (two or more modes) of the TV set is now in the majority among connected TV-equipped households, but the Internet Service Provider TV decoder remains the preferred choice for households with a single connection mode.

    On average, linear TV viewing is still the most popular use of a connected TV, particularly as of an Internet Service Provider TV set-top box, but disparities persist between different age categories. While the consumption of live TV programs far outstrips other uses on a connected TV (replay programs, on-demand services, etc.) among individuals aged over 50, it is less central to the consumption of individuals aged 15-34. Linear TV is even absent from the three most common uses among under-25s, in favor of music applications and online gaming.

    The availability of UHD format is taken into account by 50.3% of individuals when purchasing a new TV set, compared with only 25.9% of individuals for HDR format, stable rates for both image qualities. On the other hand, among connoisseurs (79.4% of individuals know the UHD format and 40.7% the HDR format), their availability has an identical impact (63%) when buying a new TV set.

    Juliette Théry

    Member of Arcom

    President of the Observatoire de l'équipement audiovisuel des foyers de France hexagonale (French Observatory on receiver in homes)

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    Observatoire de l'équipement audiovisuel des foyers en France métropolitaine - Television results for the 1st half of 2024

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