"Sport Féminin Toujours" 2025: Arcom's campaign for more women's sport on air, online and in sporting bodies

• Friday 24/01: the program Tout le Sport will feature a documentary on the arrival in Les Sables d'Olonne of the first woman in the Vendée Globe, Justine Mettraux;
• Sunday 26/01: long-form documentary on Stade 2 devoted to Ludivine Blanc, world champion in ice water swimming;
• Monday 27/01: Olivia Leray's column on Tout le Sport about her favorite women's sports of the weekend;
• European Skating Championships diffusion - Saturday February 1 (free dance) and Sunday February 2 (gala). The competition will be broadcast in full on digital as of Monday January 27 with the Short and Free programs "Couples" + "Femmes".

Two TF1 programs will highlight women's sport:

• On Automoto on February 2: a long feature entitled " Deux françaises sur les traces de Michèle Mouton " ( Two Frenchwomen in the footsteps of Michèle Mouton ), devoted to a 100% women's crew competing in the WRC2 Monte Carlo Rally. They are supported by Michèle Mouton, the only woman to have won (against men) in the World Rally Championship in the 1980s.
• On Téléfoot :

January 26: the PSG women's section ;

February 2: "Inside: des Bleues chez les Blues" on the French women at Chelsea.

On TF1+ :

• A video rail in the Sport category;
• A "Women's Sport" banner on the home page, with a redirect to the Sport category, where the video track will be in first position.

Sports broadcasts:

• Saturday January 25, 2025: Rugby Elite 1 (French women's championship): Toulouse / Montpellier match at 4:45pm on CANAL+ Sport. A summary of this match will be available on CANAL RUGBY CLUB.
• Friday January 31: Arkema Première Ligue (French women's league): Montpellier vs Lyon on CANAL+ Foot.
• Saturday February 1: Arkema Première Ligue (French women's league): Strasbourg / Paris SG match on CANAL+ Foot, preceded by "Soir de première ligue" magazine devoted to the latest league news.

Daily broadcasts:

Monday 27, Tuesday 28 and Friday 31 January: Late Sport 360 shows on CANAL+ Sport 360 with :

• guests such as Pauline Déroulède (more to come)
• athlete profiles (Olympic stars and others to come)

Infosport+ :

• Saturday January 25: Montpellier women's rugby club with a focus on the Ménager sisters
• Sunday January 26: review of the Toulouse / Montpellier women's rugby match
• Monday January 27:
• Pauline Déroulède guest on Club 360 with the director of her latest documentary "Impossible".
• Generic topic on the impact of the Olympic and Paralympic Games, and the development and evolution of women's sports diffusion.
• Tuesday January 28: Wœmen Boxer Dax on the feminization and modernization of rugby.
• Filming in Dax on the sidelines of the Dax / Aix-en-Provence match. A company of eco-friendly boxers for men called "Wœmen" (created by two youngsters who gave the fictitious kick-off to the match) is involved in bringing men and women together in a common fight, via sport in particular. Rugby clubs, which are very masculine, are starting to get involved in these so-called women's fights (partnership underway between Dax and Wœmen) to show women that they are aware that they have a role to play in bringing them into the sport.

• Wednesday January 29: rugby topic on the Toulouse women's team

• Thursday January 30: Paris Grand Slam Judo: the competition begins, with a focus on the women who dominate French judo. French women's judo was the main medal winner at the last Paralympic Games, and is doing well. Romane Dicko, Clarisse Agbegnenou, Marie-Eve Gahié and Margaux Pinot will bejudo guests on set.
• Friday January 31: Focus on the World Rally Championship (WRC) with driver Sarah Rumeau: presentation of the only woman competing alongside men in WRC 2.

Documentary (1st diffusion):

On Sunday, February 2, CANAL+ will show the documentary "Impossible" on the story of wheelchair tennis player Pauline Déroulède.

Digital:

• Daily publications on the theme of women's sport - examples below:
  • TOP 10 Olympic Champions by Laure Manaudou: post on C+ Sport Instagram, C+ Sport Twitter and C+ Sport Facebook
  • 6 documentaries and series on women's sport because one day a year isn't enough, women's sport is all year round on CANAL+: post on C+ Sport Instagram, C+ Sport Twitter, C+ Sport Facebook and crosspost on C+ Foot, C+ Rugby, C+ F1
  • 6 GOAT (Greatest of All Time) in women's sport (Simone Biles, Serena Williams, Lindsey Vonn...): post on C+ Sport Instagram, C+ Sport Twitter, C+ Sport Facebook and crosspost on C+ Foot, C+ Rugby, C+ F1
  • "Memories" by Pauline Déroulède: post on C+ Sport Instagram, C+ Sport Twitter, C+ Sport Facebook

Corner devoted to "Sport Féminin Toujours" on myCANAL :

• Documentaries :
  • Laure, Laure, Laure (the story of Laure Manaudou)
  • Marie-Jo (the story of Marie-José Pérec)
  • Le dernier sommet (Sophie Lavaud, mountaineer)
  • Amandine (the story of Amandine Henry)
  • Girls can't surf (revolution on the waves)
  • Race girl (the fate of driver Sofia Flörsch, victim of a terrible accident during a race in 2018)
  • Romane Dicko (portrait of Romane Dicko before the Paris Paralympic Games)

All the magazine subjects shown in the various programmes.

Over the course of the week, Chaine L'Equipe will show 28 hours of live coverage of women's sports, including :

• Rugby 7s with Equipe de France
• Biathlon with Equipe de France
• Perrine Lafont in mogul skiing
• Cyclocross with the women's race
• Alpine skiing, with the Courchevel Slalom
• European Biathlon Championships with the French team

In addition, during the week, the " L'Equipe de Choc " program will show a mini-series dedicated to various French champions (Elodie Clouvel, Madeleine Malonga, Marie Patouillet, Ysaora Thibus, Magda Wiet-Henin), with a 6-minute episode each day.

Each day, and in each episode, an issue will be raised alongside the athlete of the day:

• How do you get through an athletic career when you've been the victim of incest?
• How do you get through an athletic career when you've suffered a miscarriage?
• What does motherhood mean for the career of a top athlete?
• How do you develop as an LGBTQ+ athlete?
• How do you deal with competition?

At the end of each episode, the champion of the day will appear live on the show to talk about her experiences.

From January 29 to February 2, the L'Equipe website will also show live and in full on L'Equipe live 2 " L'Hexagon Cup de padel ", an entirely mixed competition, as well as other joint events with Chaine L'Equipe:

• Rugby à 7 with Equipe de France;
• Cyclocross with the women's races.

Franceinfo will welcome several guests to discuss women's sport and its challenges. In addition, an episode of the daily column " Esprit sport ", shown on France Inter's morning show, will be devoted to the Asvel women's basketball team.

RMC

• A special round-table discussion in the Les Grandes Gueules du Sport program on January 25, with contributions from several guests throughout the day.
• The RMC-BFM group's "Sport" editorial team filmed a documentary in a women's handball club to observe the impact of the Paris Olympics on the appeal of the women's section, particularly among youngsters. The documentary is based on the observation that, according to several studies, one youngster in two drops out of the sport as of high school. The documentary will be shown, at the very least, on RMC on January 25.
• RMC will also cover major competitions involving female athletes, such as skiing, the Australian Open final and biathlon, in line with our ongoing commitment to media coverage of women's sport.

RMC Story

• On January 25, at midday, RMC Story will show a new episode of the program Engagez-vous, featuring the Lyon-based association We Talk France. Based on a therapeutic narrative approach, this association promotes women's self-esteem and inclusion through various initiatives:
  • The Women's World Cup in La Duchère,
  • A fresco on consent,
  • workshops on self-image,
  • And inspiring challenges like climbing Mount Toubkal.

This topic will also be relayed on our social networks.

RMC Découverte

• Diffusion of an episode ofEngagez-vous devoted to the association Les Dégommeuses. Created in January 2012, this association has two main objectives: to promote women's soccer and to fight sexism, LGBT-phobia and all forms of discrimination.

NRJ 12 and Chérie 25 will feature interviews with sportswomen:

• Heloise Courvoisier, Paratriathlete - Selected for the Paris 2024 Paralympic Games
• Ninon Forget, Para rider - show jumping
• Sofia Pace, Para athlete - Selected for the Paris 2024 Paralympic Games
• Albane Garot, French Field Hockey Team - Qualified Team for Olympic Games 2024
• Camille Jedrzejewski , Olympic pistol shooting vice-champion Paris 2024
• Clara Valinducq , French Rowing Champion / European Champion 2018
• Jade Marechal, European Fencing Champion (U23 2022 and 2023)
• Manon Hostens, Multi World Champion in Classic and Sprint Kayak, individual and team / Olympic 2024 qualifier
• Margaux Rifkiss, European Champion and World Vice-Champion in team fencing 2023
• Sarah-Léonie Cysique, Olympic Judo Champion/ Olympic Qualifier 202

Special program:

Theme: "Women's sport and the legacy of the Olympics: what challenges for 2025?"

Thematic chronicles:

A daily column dedicated to a little-known or little-publicized women's sport.

An inspiring sportswoman is featured each day.

Special round-table discussions:

Showed on Saturday January 25 and Sunday January 26 (7-10am), on the following themes still to be refined: "Media coverage of women's sport, brake or springboard?", "Legacy of the Paris Olympics: what future for women's sport?", "Sport and inclusion: how to attract more youngsters to clubs?"

Website :

Podcasts of programs / Articles on key figures in women's sport/ Highlighting of a daily article (inspiring stories, portraits, documentaries).

Social networks:

Publication schedule: daily publications from January 25 to February 2, 2025: Infographics on the place of women in sport/Short videos (athlete testimonials, behind-the-scenes programs)/Interactive publications: polls, quizzes.

Dedicated hashtags: #SudRadioSportFéminin

LCI will show three portraits of women athletes, including two para-athletes, on Vis leur vie:

• Sunday January 26: Maïva Hamadouche, French boxer and policewoman, IBF super featherweight world champion from November 2016 to November 2021;
• Saturday, February 1: Alexandra Nouchet, shot put para-athlete;
• Sunday, February 2: Margot Boulet, disabled rower.

RFI will be covering the operation throughout the week, promoting women's sport to its audiences on all five continents.

On January 30, the international radio station will feature a portrait of Zimbabwe's Kirsty Coventry, former Olympic swimming champion, Minister of Youth, Sport, Arts and Leisure, and candidate for the presidency of the IOC.

On Saturday January 25, Mondial Sports magazine presented by Hugo Moissonnier will focus on "Teenage sportswomen", live from 5:10 to 6:00 pm.

Women's sport will also be in the spotlight in France 24's multilingual sports bulletins from Tuesday January 28 to Sunday February 2.

On MCD, a special place will be given to women's sport during the week in MCD's daily sports bulletins, as well as in the " Top Sport" sports program on Monday January 27.

News channels (BFMTV and BFM Locales)

• Several documentaries are currently being finalized, including special features on local channels highlighting local clubs.

BeIN Sports, which shows almost 3,000 hours of women's sport on its channels every season, will be broadcasting the following programmes as part of its "Sport Féminin Toujours 2025" campaign:

• Tuesday January 28 on BeIN Sports 3, the WTA 500 tennis tournament in LINZ.
• Wednesday January 29 at 8pm on BeIN Sports 2, the women's handball championship (Paris 92-Brest Bretagne Handball).
• Thursday January 30 on BeIN Sports max 4 the WTA 250 Singapore Open.